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Bstation Indonesia Senior Marketing Specialist

Student-Friendly Entry-Level
Company

bilibili Group

Location

Jakarta, Indonesia

Posted

May 30, 2026

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About This Opportunity

Key Responsibilities


-Develop and execute localized content strategies across social media platforms, with a strong focus on Facebook and Instagram to drive follower growth, engagement, and brand visibility in Indonesia

-Plan and manage online and offline marketing campaigns to engage ACG (Anime/Comics/Game) communities and expand brand awareness

-Work closely with the BD team to implement co-branded campaigns and commercial activations with game publishers and strategic partners

- Analyze campaign performance and social media metrics, continuously optimizing strategies based on data insights and user feedback


Requirements


-3–5 years of experience in marketing, with proven experience in social media or digital content operations

-Strong hands-on experience managing FB/X/IG accounts; familiarity with TikTok is a plus

-Solid understanding of the ACG industry and familiarity with major OTT platforms (e.g.,...