Purpose Reporting to the Regional Marketing Lead, the DePuy Synthes Marketing Senior Manager drives strategy, initiatives, and market performance for orthopedic products in Mexico. The role builds key stakeholder relationships, performs market and customer insights, and accelerates long‑term growth.
Key Responsibilities - Direct marketing activities for a business platform group of products.
- Prepare annual marketing plans that drive actions and outcomes.
- Implement Depuy Synthes marketing strategies based on market dynamics and voice of customer to achieve brand, market share, sales, and contribution goals.
- Build long‑term sales and market share forecasting models, pricing options, and credible scenarios.
- Conduct regular marketing team meetings and reviews to challenge and improve performance.
- Partner with sales, planning, and functions to align tactical and strategic growth plans.
- Develop NPI launch excell...