**About the Role**:We are seeking an experienced Digital Marketer with expertise in the Google Marketing Platform (GMP) to join our team.As a GMP certified operator, you will play a key role in managing and optimizing digital advertising campaigns, implementing audience targeting strategies, and leveraging data-driven insights to drive campaign success for our clients.You will be responsible for ad trafficking, audience strategy development, campaign management, optimization, and reporting across various digital advertising platforms.
**Key Responsibilities**:- **Ad Trafficking**: Set up and manage digital advertising campaigns across various platforms, including Campaign Manager 360, Display & Video 360, and Search Ads 360.Ensure accurate implementation of ad creatives, targeting parameters, and tracking tags.
- **Audience Strategy**: Develop audience targeting strategies based on client objectives, target audience insights, and data analysis.Implement advanced targeting ta...