Elevate player engagement at Electronic Arts with your expertise as a Digital Marketing Campaign Specialist. Execute and optimize campaigns across Email, In-Game, and Web channels in a hybrid setup.
This position allows you to be at the forefront of campaign innovation, leveraging your skills to enhance messaging strategies and campaign performance. Collaborate with cross-functional teams while using data analysis to drive strategic decisions that resonate with players on a global scale.
Key Responsibilities:
• Develop and implement campaign strategies across multiple tools
• Serve as a key stakeholder for campaign management systems
• Ensure smooth cross-channel content delivery for players
• Work with studios on in-game messaging and quality assurance
• Address production challenges in a fast-paced setting
Requirements:
• 4+ years in digital marketing or related technology fields
• Proficient with email service and content management systems
• Experti...