Join AgencyAnalytics as the Director of Brand Strategy, where you will remotely manage brand and content initiatives. Shape the narrative and visual identity of our SaaS platform.
The role focuses on spearheading brand development, leading a dedicated team, and overseeing executive thought leadership efforts. You will work closely with demand generation and product marketing teams to ensure successful content distribution while maintaining editorial quality throughout. This is a pivotal position influencing how clients perceive our platform.
Key Responsibilities:
• Develop cohesive brand strategy and customer touchpoints
• Lead and mentor a small, skilled creative team
• Establish the editorial and content production calendar
• Direct PR initiatives and executive branding efforts
• Collaborate strategically with cross-functional teams
Requirements:
• 6+ years in B2B branding roles, preferably in SaaS
• Proven impact on market perception through branding