About the role
This role is instrumental in increasing awareness and shaping the perception of Whistler’s premier luxury mountain retreat, including its prestigious culinary offerings, award‑winning spa and wellness, exclusive Residence Rentals, and immersive mountain lifestyle experiences.
What you will do
- Develop and execute a year‑round, integrated Public Relations and Communications Plan aligned with business objectives and brand positioning.
- Drive media relations by identifying target publications, pitching compelling storylines, securing media coverage, and coordinating press visits.
- Oversee the development and distribution of press releases, ensuring engagement on the Four Seasons Press Room and other media platforms.
- Maintain a high‑quality image and video library that showcases the resort and its offerings.
- Lead the creation of story starters and team bios to generate engagement and enhance media o...