About This Opportunity
Become the Director of YouTube Strategy at Boat Rocker Studios, where you'll build a thriving digital content business through innovative strategies across YouTube and AVOD platforms.
The Director will play a central role in Boat Rocker’s digital transformation, focusing on harnessing the potential of both its existing and original content for optimized revenue generation. You will spearhead audience growth efforts by optimizing the company’s extensive IP library and creating engaging platform-native content tailored for digital consumption.
Key Responsibilities:
• Lead channel management and revenue generation strategies
• Forge and maintain relationships with content partners
• Curate and strategize content packages for maximum engagement
• Monitor performance metrics and optimize strategies accordingly
• Assess new development projects for alignment with YouTube goals
Requirements:
• Over 8 years in YouTube a...