Director, Social Media & Engagement

US-CA-San Diego

Job ID:
Type: Regular Full-Time
# of Openings: 1
Category: Marketing
Corporate Office

Overview

The Director of Social Media & Engagement is a critical growth leadership role responsible for driving BluPeak's transformation from traditional marketing to a contemporary, social-first brand strategy. This leader will build and scale BluPeak's social media presence from the ground up, with a clear mandate to rapidly increase unaided brand awareness, grow engaged audiences, and connect social media performance directly to new member acquisition and brand consideration. This position leads BluPeak's social media, storytelling, and community engagement efforts in support of the organization's broader marketing and member experience strategy. Reporting to and partnering closely with the VP of Marketing & Digital Experience, this role owns the full spectrum of s...