Steer innovative marketing technology strategies to optimize digital fundraising. Enhance donor engagement through automation and data insights in a mission-driven organization.
This senior role calls for 8–10+ years of expertise in leading CRM and marketing platform transitions, especially from legacy systems. You will be crucial in shaping the strategic vision while driving campaign execution and enhancing user experiences. Strong leadership and collaboration skills are essential to foster team growth and effectiveness in a fundraising environment.
Key Responsibilities:
• Guide the strategic direction for marketing technology
• Optimize donor journeys for acquisition and retention
• Lead platform governance and improve integrations
• Enhance marketing campaigns through robust data strategies
• Build partnerships with external vendors for delivery
Requirements:
• 8–10+ years leading marketing technology initiatives
• Expertise with Salesforce and other CR...