Scope The E-commerce Lead will be responsible for driving and expanding the Company’s e-commerce business across marketplaces, owned websites, and digital channels in Mexico and other LATAM markets. This role oversees the end-to-end online sales process, ensuring operational efficiency, commercial growth, and alignment with business objectives. The position requires a strategic and analytical mindset to optimize processes, identify growth opportunities, and execute commercial initiatives that enhance online performance and profitability. The E-commerce Lead will work closely with cross-functional teams to strengthen the Company’s digital presence, improve customer acquisition and conversion, and support regional expansion initiatives. Duties & Responsibilities - Develop and execute e-commerce commercial strategies focused on achieving defined ROI and business growth objectives. - Manage and expand marketplace presence across LATAM markets, including Mexico, Chile, Brazil, Peru, and Col...