General Sales Manager

Kamloops Division

We are seeking an experienced Sales Manager with strong leadership skills to lead our high-performance sales team in the Kamloops-Merritt markets. This position oversees our 2 markets located in Kamloops and Merritt and will be based in Kamloops. This role goes beyond driving revenue—it’s about mentoring a team, building lasting client relationships, and positioning Pattison Media as the leading partner to serve our local radio, TV and digital clients in a highly competitive, multi-market, multi-product division.

This position dual reports to the Director of Non-Metro Sales and the Kamloops General Manager.

Responsibilities

• Lead, mentor, and inspire a team of sales professionals to meet and exceed performance goals.
• Maximize advertising revenue on radio, TV and digital platforms, while managing key accounts and long-term relationships.
• Establish local sales budgets in c...