Drive user experience growth at Pillway, leading innovative strategies as a Growth-Focused User Experience Manager. Leverage data for optimizing customer engagement and retention.
This role requires full ownership of user pathways, pinpointing areas for improvement and implementing rapid enhancements. Team with data specialists to ensure growth initiatives are grounded in analysis. Your focus on retention through various channels will keep users engaged long-term.
Key Responsibilities:
• Audit the customer funnel and optimize user touchpoints
• Partner with data analysts to inform growth experiments
• Design multi-channel customer retention initiatives
• Utilize CleverTap for user behavior tracking and segmentation
• Initiate A/B tests to enhance user acquisition and conversion
Requirements:
• Established experience in performance marketing
• Proficient with analytics tools like CleverTap, Mixpanel
• Strategic vision coupled with tactical execution skil...