**About the Role**:
**Grade Level (for internal use)**: 11
ABM Strategy & Execution
Support the development and execution of ABM strategies that focus on high-value target accounts across key verticals.
Assist in crafting personalized campaigns that address account-specific needs and highlight S&P Global’s proven success stories.
Collaborate with sales regions to plan marketing programs and tactics that accelerate deal velocity.
Lead Generation & Strategy Development
Implement and monitor lead nurturing programs to engage and convert prospects into customers.
Campaign Measurement & Optimization
Assist in implementing scalable global campaign strategies and localize corporate campaigns for regional execution.
Track and report campaign performance using metrics like engagement, lead generation, speed-to-lead, and pipeline impact.
Use data-driven insights to refine campaigns and maximize ROI.
Collaboration & Cross-Functional Support
Contribute to a c...