Take charge at Electronic Arts as a Product Manager for Player Relationship Management. In this hybrid role, you’ll focus on creating impactful user experiences within the EA app that drive engagement.
In this position, you will be integral to the strategy that connects players to their favorite games while enhancing the overall EA app experience. You’ll collaborate across departments to design personalized experiences and optimize strategies that encourage player loyalty and retention. Your expertise will bridge the gap between data and meaningful interactions.
Key Responsibilities:
• Develop engaging onboarding and “red carpet” moments
• Work with CRM, Marketing, and Game teams for alignment
• Conduct experiments and A/B tests for optimization
• Design communication plans for in-game events
• Interpret complex behavioral data for insights
Requirements:
• 3-5 years of experience in Product Management
• Expertise in translating user behavior into journeys<...