VaynerMedia is a global integrated creative and media agency, operating in 15 offices worldwide including Mexico. We are building a dedicated Creator, Affiliate, Influencer & Talent (CAIT) function and need a strategic leader for Mexico.
Key Responsibilities - Lead and scale the CAIT function in Mexico, setting vision, structure, and operational excellence across creator and influencer initiatives.
- Build and evolve creator/influencer strategies aligned with client objectives, cultural relevance, and platform trends.
- Partner with senior leadership to position CAIT as a key revenue and growth driver within the agency.
- Develop end-to-end creator strategies across paid, earned, and affiliate campaigns.
- Identify and build relationships with top‑tier and emerging creators across LATAM.
- Ensure creator selection aligns with brand safety, audience targeting, and campaign KPIs.
- Stay ahead of trends, platform changes, and c...