Elevate Lightspeed's marketing initiatives as the Director of Growth Marketing. Focus on data optimization and innovative strategies in a remote-access role.
As the leader of growth marketing, you will drive the performance of teams in Marketing Automation, CRO, Analytics, and AI, creating effective growth strategies aligned with Lightspeed’s vision. Empowered by data-driven insights, you will enhance customer journeys through optimization and collaboration with cross-functional leaders. This role is pivotal in establishing robust marketing frameworks and a progressive testing culture.
Key Responsibilities:
• Own strategy and performance of four key marketing teams
• Execute global growth strategies across various segments
• Utilize experimentation for marketing optimization
• Oversee marketing technology stack management
• Partner with data teams to define KPIs and performance metrics
Requirements:
• 8-12+ years in growth marketing leadership
• 5+ years o...