Description
Marketing Consultant, Retail Life Insurance (18 month contract)
Our Marketing and Communications team aspire to drive innovation and be the industry leader in client engagement. Our versatile and knowledgeable team works collaboratively with line of business (LOB) partners to enhance the client experience, creating value at every point of contact. We think strategically and align our initiatives to help our organization achieve its business objectives.
Key Responsibilities:
Lead and execute life insurance marketing campaigns to drive awareness and lead generation
Support the design and enhancement of the life insurance illustration platform (end-to-end client journey)
Contribute to the development and launch of a digital quote tool for term life insurance
Build and optimize lead generation flows, including web forms and user journeys
Create sales support materials (presentations, infographics, print collateral) for advisors
Collaborate cross-func...