Join MyVeloFit as a Marketing Lead and take charge of our hybrid marketing initiatives from Ottawa, ON. Lead creative campaigns to boost brand awareness and community engagement among cyclists.
As the Marketing Lead, you will spearhead strategy and execution of integrated marketing efforts. This role combines a hands-on approach with strategic direction, ensuring MyVeloFit resonates with cyclists worldwide. Collaborate with a dedicated team to create exceptional content and enhance brand visibility across channels such as social media, digital, and community events.
Key Responsibilities:
• Translate business goals into effective marketing strategies
• Plan and produce impactful video-first content
• Engage with the cycling community daily
• Analyze marketing performance and suggest improvements
• Build partnerships with industry creators and athletes
Requirements:
• At least 3 years of marketing expertise, ideally in sports
• Strong writing and communicati...