About This Opportunity
Join The Better Bin Company and TRY Recycling as their Head of Marketing in London. This role focuses on creating a robust marketing function to generate measurable lead growth.
As the leader of marketing, you will report directly to the President & CEO. Your responsibilities include translating business priorities into actionable marketing strategies, aligning marketing with operations, and leading integrated campaigns. You’ll collaborate closely with various teams to develop a scalable marketing system.
Key Responsibilities:
• Lead the integrated marketing strategy for both companies
• Create a scalable lead generation engine focusing on B2B and B2C
• Establish clear performance metrics aligned with business objectives
• Implement automation and analytics systems for insights
• Foster alignment between marketing and sales functions
Requirements:
• Minimum 10 years of marketing leadership experience
• Pro...