About the role:

This position is focused on leading and executing fully integrated marketing initiatives for an iGaming project operating in Mexico. Based in Mexico City, the role requires a well-rounded marketer who can combine strategic thinking with hands-on execution. The person in this role will oversee the full marketing journey, from market analysis and channel selection to local activations and performance tracking. Acting as a key local representative, they will build strong relationships with partners and providers while ensuring that all marketing activities deliver measurable results and align with market dynamics.

Main Responsibilities:

• Develop and execute 360° marketing strategies across online and offline channels, ensuring compliance with iGaming regulations.
• Plan and implement local campaigns, including events, sponsorships, promotions, and partnerships with venues such as restaurant...