Responsible for overseeing, planning, and managing the marketing programs and activities for for one of ISMAYA's Lifestyle Brands to enhance the sales.

Brand:

• Create and implement long-term brand strategies for assigned brand to strengthen brand equity and recognition.
• Develop brand guidelines and ensure consistent application across all marketing channels to promote brand awareness & customer engagement
• Monitor brand performance through market analysis and adjust strategies as needed.
• Plan & execute product partnership with brand, public figure or community to maintain brand excitement and relevance

Promo:

• Develop promotional strategies to increase product visibility and sales.
• Plan and execute promotional campaigns, seasonal offers, and loyalty programs.
• Analyze market trends and consumer behavior to tailor promotions effectively.

Product...