As a Performance Marketing Specialist, you will play a crucial role in optimizing our digital advertising efforts across a range of platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, and more. Your expertise will directly impact our brand's visibility and conversion rates. We are seeking a talented professional with a minimum of 3 years of experience in performance marketing.

Tasks

• Develop and implement comprehensive digital marketing strategies across various paid advertising platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads, TikTok Ads, Twitter Ads, and others.


• Plan, execute, and optimize paid campaigns to drive lead generation, website traffic, and conversion rates.


• Conduct keyword research, ad copywriting, and creative development to maximize campaign performance.


• Utilize Google Analytics and other analytical tools to monitor, a...