A Day in the Life

Responsibilities may include the following and other duties may be assigned.

• Formulates and reviews corporate short and long‑range plans, goals, and objectives for specific product or product line.
• Conducts competitive product analysis and market research of product consumer behavior and professional audience.
• Determines the profitability and viability of new products or product enhancements.
• Develops production and marketing strategies and tactics to ensure effective product placement relative to market opportunity, working closely with product development for a specific product, brand, or product area over its entire life cycle.
• Works with other functions to finalize product specifications.
• Provides advertising with core brand equity.
• Serves as technical adviser, demonstrating products and troubleshooting product issues.

Must Haves

• Bachelors degree required: ...