Drive customer retention and acquisition as a Retention and Acquisition Email Specialist. Focus on crafting compelling email strategies that enhance customer engagement through data analysis and creativity.
In this pivotal role, you'll be responsible for developing email marketing strategies using Klaviyo, optimizing campaigns to boost conversion rates. Collaborate with creative teams to produce engaging content, plan product launches, and conduct market research that informs your strategies and enhances customer experience.
Key Responsibilities:
• Develop strategic email campaigns for retention and acquisition
• A/B test and optimize email communication flows
• Work with Creative to produce tailored campaign assets
• Plan new product launch campaigns and promotions
• Evaluate market trends for effective email strategies
Requirements:
• Bachelor’s Degree in Marketing or equivalent
• 2 years of experience in D2C Marketing Communications
• Proficient with...