Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Role Summary

The Specialist, CRM Strategy supports both the strategy and oversees the execution of CRM programs that deepen player engagement across EA’s entertainment franchises. This role blends thoughtful lifecycle planning with strong operational delivery, helping translate franchise goals and player insights into targeted, player-first communications across channels like email, in-game messaging, and push.

You will contribute strategic recommendations (audience, timing, message approach, test ideas) while also owning key parts of campaign build, QA, launch, and reporting. This is a great role for someone who understands how CRM works ...