About This Opportunity
Become a key player in Zen Educate's growth as a Senior Digital Marketing Analyst. Lead paid lead generation campaigns in a hybrid model from our Vancouver office.
This role at Zen Educate involves owning our paid marketing strategy aimed at connecting teachers with schools. With 2-3 years in performance marketing, you'll dig into data to optimize campaigns on job boards, Google Ads, and Meta. You’ll work closely with a small, passionate team and report directly to senior leadership, impacting strategy and growth.
Key Responsibilities:
• Plan and execute paid lead generation campaigns
• Analyze data to drive informed marketing decisions
• Conduct A/B tests to enhance campaign performance
• Identify new growth opportunities and strategies
• Collaborate with Operations and Sales teams
Requirements:
• 2–3 years of experience in digital marketing
• Strong analytical and decision-making skills
• Familiar ...