About This Opportunity
**What You’ll Do for Us**
- Builds relationship and partnership with existing and potential activation partners, working closely with assets managers to leveraging global assets as well as collaborate with centralized and local brand team teams to ensure partnerships are aligned with brand objectives, strategies, and execution guidelines.
- Builds and develops best in class multi-category execution programs and tools for partnerships to standardize and increase ROI. Reviews business performance, oversees development of marketing programs, provides thought leadership, and participates in corrective action plans to maximizing partnerships and optimized ROI.
- Provide nuanced country/regional level input on marketing strategy and plans (e.g. consumer / shopper insights).
- Identify needs for campaign localization or customization, providing input on media buying and coordinate full details (calendars, resources, metrics) of local activation with Bottlers.
- Designs, impleme...