About This Opportunity
Join Bass Coast as the Senior Marketing Lead and shape the festival's strategy in Merritt, BC. Focus on direct ticket sales and marketing initiatives that reflect our artistic vision.
As Marketing Director, you will spearhead a dedicated team, overseeing all aspects of marketing strategy and revenue performance. Your leadership will enhance accountability and streamline operational systems, ensuring all marketing aligns with our community values. This role is primarily remote but will require on-site participation during the festival.
Key Responsibilities:
• Manage ticket sales strategy from concept to execution
• Lead comprehensive marketing strategy and budget planning
• Build and communicate accountability within the marketing team
• Execute digital campaigns across various platforms
• Cultivate relationships within the underground music community
Requirements:
• 5+ years in marketing leadership roles
• Strong sales target achievement history
• Exper...