Lead member loyalty initiatives as the Senior Marketing Manager, Rewards at CAA. This permanent full-time role emphasizes data-driven marketing strategies and relationship building.
In this role, you'll oversee the development and execution of marketing initiatives that enhance the CAA Rewards program. Utilizing past experiences in loyalty programs, you'll craft campaigns that resonate with members while maximizing partner collaboration. Your proven leadership skills will foster team development and ensure efficient execution of marketing strategies.
Key Responsibilities:
• Develop innovative marketing plans tailored to loyalty programs
• Analyze and improve campaign success using data insights
• Maintain effective brand messaging across marketing platforms
• Establish strong partnerships with external organizations
• Mentor a high-performing marketing team and manage workloads
Requirements:
• Post-secondary degree in Marketing or Business
• At least 7 yea...