Transform marketing at Opendoor as a Senior Marketing Technology Leader, managing crucial lifecycle infrastructure and enhancing campaign automation. This role emphasizes technical acumen and strategic collaboration.
As a senior individual contributor, you'll own the marketing technology stack and optimize systems that seamlessly support email and SMS initiatives. Your role will include working closely with Engineering and Product teams to ensure data flows correctly and campaigns operate efficiently. You will have the freedom to innovate using AI tools and enhance team capabilities.
Key Responsibilities:
• Manage Iterable's end-to-end lifecycle journey configurations
• Collaborate on audience management within Segment Personas
• Build automated systems for enhanced campaign performance
• Troubleshoot conversion tracking across multiple platforms
• Partner with Growth Science for budget and measurement analytics
Requirements:
• 5-7 years in marketing technolo...