Job Title

Senior Platform Marketing Manager, Revenue & Growth team

About the role

As the Senior Platform Marketing Manager for WMUK, you will be a pivotal force in optimising artist exposure, maximising reach, and converting engagement into tangible results across our entire roster. You will leverage expertise in digital and platform marketing to ensure we utilise the unique features and audiences of each streaming and social platform, identifying new opportunities and keeping WMUK ahead of the curve.

Key Responsibilities

• Lead the platform strategy and execution, including campaign development in deep collaboration with label marketing and streaming teams to shape strategy for priority marketing campaigns across all digital platforms (DSP, social, video).
• Champion a data‑first approach, utilising audience analytics, campaign performance metrics, and trend reports to continuously refine platform strategies, inform budget allocatio...