Step into a transformative role as a Senior Product Marketing Manager, navigating the hybrid landscape of product innovation. From consumer insights to launch, you’ll shape the future of racket sports.
This role seeks a seasoned marketer with a minimum of 8 years in consumer product development. You will oversee everything from concept creation to prototype testing, ensuring every product meets high standards. Work closely with suppliers and internal teams to deliver exceptional products.
Key Responsibilities:
• Drive product development from ideation to production
• Lead innovative projects in racket sports categories
• Foster strong supplier partnerships throughout development
• Establish product pricing and launch strategies
• Conduct hands-on athlete testing for feedback
Requirements:
• 8+ years in CPG product marketing or development
• Experience in launching successful consumer products
• Strong understanding of market trends and consumer behavior...