About This Opportunity
Become a pivotal force in marketing analytics as the Marketing Science Lead at Critical Mass in Toronto. Leverage your experience to guide media analytics and mentor analysts.
This position, requiring 5 to 8 years in media analytics, focuses on demonstrating the value of marketing science through actionable insights. You'll be responsible for managing a team, shaping analytics initiatives, and enhancing cross-functional collaboration to drive optimization and performance improvements.
Key Responsibilities: • Develop and deliver client-focused analyses and reports • Shape measurement strategies across multiple campaigns • Mentor and manage a team of analysts for growth • Partner with other teams for performance insights • Ensure data governance and compliance in analytics workflows
Requirements: • Bachelor’s degree in a quantitative discipline; M.S. preferred • Expertise in programming languages like Python and R • Knowledge of visualization tools such as Domo...